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Facebook’s Traffic Distribution Strategy Reducing Power Consumption

How Facebook orchestrates its network traffic to save energy

Gigaom, August 8, 2014

Facebook on Friday detailed how it uses a custom-made load balancing controller to distribute network traffic across its servers and save the company a whole lot in power consumption.

The social networking giant found that when its web servers are idle and not taking user requests, they don’t need that much compute to function, thus they only require a relatively low amount of power. As the servers handle more networking traffic, they need to use more CPU resources, which means they also need to consume more energy.

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