paybacks customer engagement

Ask the Expert: How Do You Build Successful Customer Engagement?

Question: How Do You Build Successful Customer Engagement for Efficiency or Distributed Energy Programs? Gita Subramony, ERS, for Zondits Answer: Energy efficiency and distributed energy incentive programs, along with technical assistance programs, have not only been driving forces for utility resource acquisition, but have also helped transform the market for efficient equipment, emerging technologies, and distributed […]

pokemon efficiency behavior

If Energy Efficiency Behavior-Change Programs were Pokemon Characters

Gita Subramony, ERS, for Zondits Behavior change might be the next frontier for energy efficiency programs. Although it is not as prevalent as traditional efficiency offerings, these programs offer a new and growing source for savings. Behavior-change programs come in all different shapes and sizes, and there are varying amounts of data on their effectiveness. […]

FirstEnergy Ohio energy-efficiency-in-ohio

FirstEnergy’s Efficiency Plans Face Critical Review

FirstEnergy could make millions in profits from its energy efficiency plan Midwest Energy News, September 22, 2016 Critics say FirstEnergy’s plan to resume its energy efficiency programs in Ohio could let the company take credit for work done by others and make millions of dollars as a result — at customers’ expense. Profiting from others’ work? FirstEnergy’s […]

California energy efficiency

Calibrating California’s Energy Policies

Buildings must improve their energy use; here’s what that means for you CalMatters, April 30, 2016. Image credit: geralt Rows of newly minted model homes unspool across a verdant, rolling landscape in this sprawling master-planned community near Sacramento. Solar panels glint across 1,000 acres of rooftops. On a tidy cul-de-sac, a faux-grass lawn flanks the driveway […]